Complementary Quote | Handcut Designs

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Website Design & Development Form

Name

Company

Email *

Phone

Current Website

Budget

The Goals:

What are your business objectives or other goals? Selling more? Improved customer experience, etc.?

How will you judge when it’s a success?

The Market:

It’s often more successful when a website can be placed within the current market. With that in mind, please list your competitors? Please provide URL’s, or contact details for us to begin our research.

Please comment on the strengths and weaknesses of the sites above

The Brand:

Please try to describe in as few sentences as possible the feelings you wish your website to evoke, and the brand attributes you want to convey. (e.g.: warmth, friendliness, reassurance, comfort or excitement. Sample brand attributes might include caring, honesty, humor, professionalism, intelligence, technological savvy, sophistication, reliability, and trustworthiness)

Site

Strenght

Site

Strenght

The Position:

Why do you believe website visitors should do business with you rather than with a competitor?

Where/how do people learn about your company/product/service?

~What problems do your customers/prospects have that your business solves?

Why does your target audience need this website?

Design:

On your website homepage, what do you feel is most important for the customer to notice first?

Are there any particular parts of the website that you would like to draw customers to?

People are coming to your website for the first time. How do you want them to feel about your company?

Leaving your competitors aside, have you seen any sites recently that you’ve liked the visual design of? What did you like about it

What do you NOT want on your site in terms of general look and feel (e.g. if you can’t stand a particular color, is good to know in advance).

Content, Features and Technical Scope

Have you already created the site copy? Do you have a plan for tackling this effort? Do you need help establishing styles, devising a content strategy, or actually writing copy?

What assets do you already have/ Photographs? A logo, color scheme or other branding?

Have a site map or plan for your new site already prepared? If so, great – please attach it too. No worries if you don’t.

What things do you need the site to do? Newsletter signups, photo gallery…

If you were using a search engine, what words or phrases would you use to find your site? Which of these words or phrases is most important? Second? Third?

After Launch

Other than what search engines will produce, what methods do you have in mind to spread the word about your website?

How do you plan to encourage repeat visitors and referrals? (e.g. by writing blog articles, cross promoting with social network accounts, newsletter signups, discounts for registered users, etc).

Do you have active accounts on any social networks?

Notes:

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